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cheap wine bottle can do tricks

Since the holiday is coming, most often we serve wines that vary in price. Due to financial crisis, we might settle for a less costly wine to serve for our guest. But, if you want to make people think you are serving a wonderful wine, here’s a tip. Purchase a cheap bottle and tell your guests it’s expensive, as simple as that. Researchers discovered that when people were given two identical red wines to sip, they got much more enjoyment, as measured by their brain scans of the pleasure centers, from drinking the one they were told cost more. This study shows that the expectations affect the experience itself. In that case, you don’t have to buy so expensive wines especially at this time of crisis.

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Posted by on Nov 22 2008. Filed under lifeStyle, tips. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.

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